Who else wants to start a fashion blog and make it successful? If you
are looking for ways to launch a successful fashion blog from scratch,
this tutorial is exclusively for you.
I’m not only going to show how to start a fashion blog but I’ll share
few incredible ideas with you on how to make a fashion blog profitable.
Are you ready? Let’s get into the details.
Why should you start a fashion blog?
There are so many great reasons to start a fashion blog.
If you are already working in the fashion field, starting a blog is a great way to promote yourself to create a brand online.
Blogging is one of the most effective ways to make income. If you are
good at promoting or creating fashion related products, you can make a
lot of passive income from your blogs.
Above all, starting a fashion blog helps you connect with awesome
people in fashion industry as well as hones your marketing skills.
Step by step guide to starting a fashion blog
I’m not only going to show you how to start a fashion blog from
scratch but I’ll also discuss about how you can make your fashion blog
successful. Let’s get into the details now.
#1. Getting a domain name
Launching your own fashion blog starts with securing a domain name.
If you want to build a professional website, you need to pick a
memorable domain name that ends with .com extension.
You can use domain name suggestion tools such as Domainr, GoDaddy etc
to easily find out whether a domain name is available or not.
The great thing about launching a fashion blog while naming it is,
you can even use your own name as your blog domain name. It helps you
increase your online branding and promote yourself even better.
#2. Choosing the best web hosting to host your fashion blog
I can’t stress enough about the importance of having a reliable web
hosting service. Most beginners either use a cheap hosting or free
hosting service to launch their own blogs on WordPress. But I strongly
recommend you to get a reliable, faster and safer web host for your blog
if you are serious about making income from it.
If you are searching for a reliable host at an affordable price, I
highly recommend you to try Bluehost. I’ve been using their service for
the last 5 years and I never encountered any hosting related issue with
them.
BlueHost is trusted by millions of domain owners and they also give
you a free domain name registration for one year, that means you just
have to pay for their hosting.
#3. Installing WordPress
Once you have bought your own web hosting and domain name (domain is
free for 1 year with Bluehost hosting) for your new fashion blog, it’s
time for you to install WordPress on the hosting.
If you are completely new to installing WordPress or a non-tech savvy, I highly recommend you my service to install WordPress
on your sites. I’ve been doing this service for years and I know
everything from the scratch so I won’t mess up with technical related
things while installing WordPress.
Must have plugins and tools for fashion blogs
WP SEO by Yoast: This is one of the highly used WordPress
plugins which is free. If you want to optimize your blog posts for
search engines, install this plugin as soon as your blog goes live. Even
if you are a beginner to SEO, you will find it easy to optimize your
web pages for search engines.
W3 Total Cache: You need fast loading web pages to create a
successful fashion blog from scratch. You should not irritate both
readers and search engine crawlers with your site loading time. Here’s
where a cache plugin helps, fortunately W3 total cache is free and
widely used plugin for WordPress sites.
Here are few more essential plugins for fashion blogs.
- Events Calendar
- iMax Width
- Article Templates
- Shortcut Macros
- WP Polls
#4. Other essential things to do after launching a fashion blog
Once you have installed WordPress on your fashion blogs, here are few must things to do after launching it.
Getting a professional look for your fashion blog
Whether you agree it or not, blog design is the king. Web design is
what makes or breaks a blog’s success. If you don’t focus on getting a
clean, simple and professional looking blog design, you will suffer
later.
Make sure to get a search engine friendly design, I highly recommend
Elegant themes or Genesis as they are not only used and recommended by
thousands of bloggers but they are perfectly optimized for search
engines. They are also mobile responsive, so you don’t have to install
any additional plugins or tools to make your site mobile friendly.
Setting up social media profiles
Immediately after setting up your fashion blog, you should set up
social media links on all the major sites including Facebook, Twitter,
Google+ and more importantly Pinterest.
Try to get the same profile name that is similar to your blog’s
domain name. That way you will be able to get more visibility and links
from the search engines to your domain.
And always make sure to publish your latest posts to these social
media profiles immediately after publishing them on your sites.
Discovering the best places to create top notch contents
Don’t just create blog posts that don’t add any value to your
audience. First define who you are targeting to. And then find the most
popular topics in fashion industry to create top notch contents.
If you create content that gets more likes, shares and links, you
will get a lot of traffic from search engines and you should be able to
quickly monetize your blogging efforts.
You can find better topic ideas for your fashion blogs by browsing
sites like Buzzsumo, Topsy etc. Just enter any of the keywords you want
to target and find all the top posts that get more likes and shares.
#5. Creating a list of top fashion blogs to outreach
You need to network with other bloggers if you want to promote well
about your fashion blog related products or yourself. Without promoting
and getting to know about other bloggers in your fashion industry, you
will rarely succeed.
So make sure to create a list of all the influential bloggers in your
industry and follow them on social media sites to frequently get in
touch with them.
If possible, attend their live seminars or webinars to get in touch
with them personally. Then slowly and steady hone your relationships
with them, frequently contact them through emails.
And frequently link out to their posts from your own blogs and let
them know about it through emails. When you post something really useful
for your blog audience, email outreach all the bloggers who are in your
contact list and ask them for a tweet or link.
They will link or share if they really like your stuff. So blogger outreach
is the key to get more exposure for your blog posts. Don’t miss out
this thing if you want to build a fashion blog successfully from
scratch.
#6. Generating revenue from your fashion blogs
The final part about creating a successful blog from scratch is to
finally make money from it. Remember, making money from a blog is not
really hard if you are consistently working hard towards creating great
contents and promoting the right products to your audience.
I strongly suggest you to find and create a list of all the products
you want to promote through your fashion blog before you even launch it.
That will give you a clear idea about what to write and how to promote
the right products relating to fashion industry to increase your website
sales.
Here are few tips to make money from fashion blogs.
- Once you set up your own fashion blog and started getting readers, you can launch a podcast or video series to acquire more buyers who are interested in buying products from you.
- You can try selling eBooks related to fashion blogging or become a fashion industry consultant to make money out of your blogging efforts.
- You can find and use the best performing affiliate programs to make passive income from your blogs. First off, make a list of all the affiliate products your competitors are promoting, then choose the best products to promote from your blog.
Final thoughts about launching a successful fashion blog from scratch
Anyone can start a fashion blog, the real success lies in making it
profitable. You cannot launch a successful fashion blog without
targeting the right audience.
Get to know who you are targeting and get a professional domain name, hosting and design for your blog.
First impression is the last impression in online. So make sure you
impress your blog audience with great content and design. Also network
with other bloggers in fashion industry to promote your blog well.
Make sure to find out all the monetization methods to make money from
your blogging efforts. Making money from fashion blogs is not hard if
you know how to promote the right products to your blog readers.
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